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“Management Development Program on Leveraging Business Growth through Digital Marketing at GNA University”

PUNJAB NEWS EXPRESS | July 13, 2023 05:14 PM

PHAGWARA: GNA University organized a Management Development Program (MDP) on “Management Development Program on Leveraging Business Growth through Digital Marketing”. The objective behind this MDP was focused to equip participants with the knowledge and skills to leverage digital marketing strategies for business growth.

The participants of this MDP were professionals, entrepreneurs, and marketing executives from various industries. Participants from Jaycees of Zone I and Lahgu Udhyog Bharti Phagwara had the opportunity to attend engaging sessions led by industry experts, including Ms. Ankita Vishvakarma and Mr. Saatvik Ruddra, renowned digital marketing specialists known for their expertise in digital marketing. Through interactive workshops, participants applied their learnings to real-world scenarios, developing digital marketing campaigns tailored to their own businesses.

The program fostered networking and collaboration among participants, providing a vibrant learning environment. The feedback from participants was overwhelmingly positive, praising the comprehensive content, practical application, and the expertise of the resource persons.

S. Gurdeep Singh Sihra, the Pro-Chancellor lauded the efforts of the entire faculty for making it a gala success and encouraged others to follow the league.

Dr. Sameer Varma, Dean Business School expressed his appreciation for the efforts of the faculty in organizing this MDP and commended the faculty for their dedication in providing such valuable learning opportunities.

Dr. Monika Hanspal, Dean Academics expressed her happiness in witnessing the active participation of entrepreneurs. She emphasized the importance of such programs in bridging the gap between academia and industry, enabling entrepreneurs to acquire the necessary knowledge and skills for business growth.

Dr. VK Rattan, the Vice-Chancellor affirmed the university's commitment to offer the best platform for connecting academia with industry. He acknowledged the MDP as an important initiative that facilitates the exchange of knowledge and expertise between academia and the business world, ultimately benefiting both sectors.(EOM)

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