Friday, September 30, 2022

Technology

Rising Relevance of Data Analytics in Modern World

PUNJAB NEWS EXPRESS | August 15, 2022 06:08 PM

By Divleen Singh Rataul
It is not wrong if we say that our daily lives are interwoven by the all pervasive data today. No sphere of our living is unaffected in the digital world that we have created around us. We are producing huge data and this is widely changing the landscape of businesses, trade, corporations and government services.

Now the big challenge before us is the need to manage the massive data which is rising leaps and bounds. The modern technology is changing the way we manage businesses, governments, defence systems, education, health and media.

The data’s power and prominence have undoubtedly disrupted every part of life. The change staring into our face is no more temporary but a very fundamental one. The data is emerging as a powerful tool to control lives and economies.

Data Management

The data management has become core of every major company or corporation. The FAANG giants like Facebook, Amazon, Apple, Netflix, Google, Whatsapp and LinkedIn have their strong foundations built around big data from the very beginning. They have turned giants just by using the data in their favour.

The security of our lives might be endangered, finances compromised and peace shattered, if the movement of our relevant data is exposed to theft or misappropriation.

The data management has become core of every major company or corporation. The FAANG giants like Facebook, Amazon, Apple, Netflix, Google, Whatsapp and LinkedIn have their strong foundations built around big data from the very beginning. They have turned giants just by using the data in their favour.

Those who haven’t yet upgraded to the rising relevance of data are struggling hard to emerge on the panorama of growth and development. The governments’ set up are also realizing the need to upgrade their systems and services and using the vast data to become relevant today.

As the digital world engulfs every realm of life and the data being generated every second from various sources rapidly growing, we need professionals who would manage technologies that are used to compute and collect this data.

Every day, every minute and every second enormous quantities of data is collected. From websites to social media, from multi-media to transactional records, from customer bases to online purchases, everywhere the data is important. Then how to manage it? Keep it safe?
It is a challenging and herculean task to handle and to process different types of data. This makes it equally important for us to analyze and manage the data properly and with maximum efficiency.

The significance of managing data is still more when in the digitally-oriented world, our every action is being monitored.
Our personal choices, our location, which commodity we buy online, frequently visited media choices, the data regarding this is being collected and stored in packages. These are then sold to companies by data brokers who trade on our data and make money.

So, here comes the education. Realizing the growing demand of relevance and managing data, the Universities across the globe, especially in India, are offering courses in Big Data Analytics, which will produce experts to manage, safeguard and analyse data.

The need is to upgrade our courses to the need of the time. How data is generated? How is it safeguarded. How to analyse and manage the data. The courses must address such issues. The practices, workshops, seminars and conferences are must to apprise us about the latest in the subject and courses must be designed keeping the above in mind.

*The writer is student of Bachelor of Engineering, Computer Science at Chandigarh University

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