NEW DELHI: D2C skincare brand Foxtale on Wednesday said that it raised about Rs 150 crore in its Series B round of funding, led by Singapore-based Panthera Growth Partners (PGP).
The round also saw participation from the company’s existing backers Matrix Partners India and Kae Capital.
"We hope to continue the relationship of a shared vision as we welcome PGP to Foxtale. The fresh round of funds will be deployed towards expanding our digital footprint and introducing newer categories in our portfolio of products, " Romita Mazumdar, Founder, Foxtale, said in a statement.
Foxtale provides a targeted collection of skincare products to address specific skin concerns, including acne, ageing, hyperpigmentation and more.
"Romita and her team have built an incredible business in a short time with a sharp focus on product and innovation. We are excited to support them as they continue on an ambitious growth journey, " said Shilpa Kulkarni, Founder and Managing Partner, Panthera Growth Partners.
The company closed FY24 at Rs 172 crore GMV sales, primarily driven by its D2C website foxtale.in. Foxtale holds a high retention rate of over 50 per cent, which validates the consumer love and consequent growth that the company has seen.