NEW DELHI: Google on Thursday announced the launch of the Google Market Access Programme, a first-of-its-kind initiative aimed at helping Indian startups strengthen their go-to-market strategies and move faster from local pilots to global scale.
The announcement was made at the ‘Google AI Startups Conclave’ here, where the company reaffirmed its long-term commitment to India’s rapidly growing AI startup ecosystem.
The new programme is designed for AI-first startups that have crossed the prototype stage but face challenges in converting successful pilots into long-term enterprise contracts.